EFFECTS OF TOURISM SEASONALITY AT LOCAL LEVEL

Biljana Petrevska

Abstract


The paper underlines the importance of identifying seasonality effects over tourism development. In this respect, by applying a simple test for examining the presence of seasonality, the paper explores the dilemma is it just a high tourism demand or a constant concentration. The investigation is covered by calculating some commonly applied indicators for measuring tourism seasonality, like Gini coefficient, Seasonality Indicator and Coefficient of Variation. The data set addresses the total tourist arrivals between 2005-2013 and elaborates the case of Ohrid, as the most famous tourist destination in Macedonia. The research results point to high level of tourism seasonality with significant flow distribution to tourism development. Finally, the study may serve as a base for identifying measures and activities necessary for creating comprehensive local and regional tourism policy


Full text: PDF

Keyword(s)


seasonality, tourism development, local tourism policy

JEL Codes


L83, O10

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